Would you like to get more traffic to your site and have that traffic be people that are interested in your services and products? You can do it and see results and traffic.
Usually when people go on the Web, they are searching for something specific. What is great about the Web is that there is a lot of information out there and you can find just about anything you are looking for by searching. What you want is your website to show up in the search results.
Get the Search Engine Optimization Done (SEO)
Tuning your website so that it shows up well in search rankings is called SEO (Search Engine Optimization). For the purposes of this article, we’re going to assume that you’ve done this work – either done yourself or by someone who specializes in SEO, like a website design firm, who can also give you a nice design. This work includes optimizing page titles with the right keywords, placing the right amount of keywords in your copy, creating the right meta tags, having search engine friendly URLs and so forth. Your domain name should be old enough and if it contains a keyword, that is good, too.
The next thing to do is rank better. This is the main thing and the main thing in doing SEO is to get incoming links. Each website that links to yours is like voting for your website. The more votes you get, the higher you rank.When you get more votes than your competition, your site moves above theirs. Links using hypertext (linked text) from sites that also rank well is optimal but a link is a link and they all help.
How To Get More Links to Your Website
There are a number of ways to get links. If people like your site, they may link to it. Honestly, these links are about the best ” so make sure you’re asking people to link to your company website. You can even give them the HTML code to use, which works really well because then you can specify a keyword (your main keyword) as the linked text. You should also ask people you do business with or friends to link to your site. You can also find other websites out there that are related to yours and email the owners, asking for a link. This is called a link exchange and they’re worth doing.
Another great way to get links is by doing article marketing. Article marketing is basically what you’re reading right now. I’ve written a useful article that’s original and unique, It’s chock full of useful information that helps people and it answers a question that they might be asking. I then submit that article to article repositories and I get to include what’s called a resource box at the end of the article that links back to my website.
An important item to note about article marketing is that for it to be of any value, each article that you post on different websites needs to be totally original. What? Writing that many articles would take forever and would not be worth your time at all. That’s very true. So there’s a tool that will help you do that work and it’s called the Unique Article Wizard.
The Unique Article Wizard does its magic when it makes your article original and automatically submits it to article directories that are just waiting to post your article. These directories rank well usually and Google knows about them, so you get good links back to your site. I have used this tool many times and have seen great results, including more traffic. Now we’re talking!
Writing an article using the Unique Article Wizard does take some time. It’s true. But in comparison to how much time it would have taken you to rewrite your article, it’s really nothing. If you have writer’s block, then don’t worry. You can hire people on sites like Elance.com to do the writing for you for a fair price. When I sit down to do some writing, I try to remember AIDA, which means:
* Attention
* Interest
* Desire
* Action
Make sure your article does these things, in order. It’s imperative that the article grabs attention with an interesting headline and then get interest in the first paragraph. It needs to create desire and then end with a call to action, which can sometimes be your resource box. Writing “how to” articles is also a good thing to think about when writing because they can definitely grab attention. People are also going onto the Web to many times find out how to do something. Think about how you have used the Web in the last few days.
You’ll then go through the online wizard that’s available, where you tweak each paragraph a little and then it submits your article for you. I usually have it submit about 50 a day and aim for it to be submitted to 700 or more article sites. Not bad, right?
Then usually within a week or so, you will start to see more web traffic coming to your website. Google will also see more sites that link to your website and that gets you higher search engine rankings. One goal may be to write and submit 1 article per week and you would see great results by just doing that. Many people are doing that very thing, so you know it’s working. Be sure to take your time doing it and include really good information in your articles. That’s important. You will look like an expert in your industry and people will come to your website for more information.