We all know that writing articles is the best way to build long term traffic to our sites, but many people would rather chop off their arm with a hatchet that sit down and write articles. They think it’s too much work which will only be wasted when no one reads the damn thing anyway. On the other side of the fence, some people think reading those articles is a tedious chore since the article is boring and bland. Articles exist to be read and enjoyed. An unread article truly was a waste of the author’s time.
To make sure your articles get read and enjoyed, here are six easy techniques you can use to keep your audience reading:
1) Use short paragraphs.
When the paragraphs are very long, the words get jumbled in the mind of the reader just looking at it. It seems confusing and too much of a chore to read all the way through. Your reader will quickly jump past that long paragraph and move on to much easier reading articles that are nice to look at as well as to read. Paragraphs can be a single sentence, sometimes even a single word! Remember – 8th grade level works.
2) Numbers and bullets.
Numbers or bullets make your point easy to follow, remember and digest. Readers will see this is the heart of the article.Their attention can flow easily down the structure of your article. Format your bullets and numbers so your article doesn’t appear like a single block of square paragraphs. Throw in a little bit of flair attention to the shape of your articles. At least on the ones where the format is under your control.
3) Sub-divide your paragraphs too.
Breaks down each important point into to easy to read nuggets of information that will still feel like part of the whole. The reader can follow from one point to the next with little problem. This will hold your reader long enough to get your point across.
4) Provide a good attention-grabbing title or headline.
Study the work of successful copywriters. When your title incites curiosity you have gone halfway toward winning the battle for your prospect’s attention and getting your article read. Statements and questions which include keywords people are looking for should start each paragraph. Describe your article’s content in subtitles in a short and concise manner.
Titles like, “7 Tips To Make Her Start Stalking You Today”, or “The Secret To Making Her Faint When She Hears Your Voice” incite curiosity. Titles that command people work as well, such as “Make Her Yours In Six Easy Steps”. Titles should draw attention on their own.
5) Speed up the pace.
From your opening paragraph, use real life situations that can be adopted by the reader. Use descriptive language and metaphors to drive home your point. Just don’t over do it. Keep the experience pleasurable and enjoyable for them, but don’t waste words just to build up your word count.
6) Use specific facts and figures when possible. Not just weak and ordinary statements.
Specific facts and figures make your article stronger by making it authoritative. But don’t make it too formal. This is not your college thesis.
Writing a great article does not have to be a tedious chore. The above are just a few quick points to watch out for. Some simple guidelines you can use to improve your articles. Writing articles can be fun and profitable once you get the hang of it.